Bookending to Widen Your View
Widen Your View to See the Full Range of Your Company's Opportunities and Risks
Bookending means looking at the potential extremes of a company's future. A company must be ready for any outcome in the range between those extremes. In this video, I’ll:
- Show you how to perform bookending
- Explain which points to pick as the endpoints of the range to consider for bookending
- Reveal why stress testing can help your business survive the toughest scenarios